Alston Fareed Holding Company LLC
Umbrella IP holding and real-estate entity headquartered in St. Louis, Missouri.
I’m a video journalist and intellectual‑property holder based in St. Louis, Missouri. Through Alston Fareed Holding Company LLC—my holding company for intellectual property and real estate—I direct CITY™, a video storytelling practice rooted in downtown St. Louis.
I founded CITY™ Productions & Publishing LLC in 2017 after years of producing with family, friends, and community partners. I earned a B.A. in Cinema & Photography from Southern Illinois University Carbondale in 2014 and later freelanced across Chicago, including production assistant work on CNBC’s The Deed: Chicago.
Today I lead CITY wedding and documentary productions, mentor youth, organize community programming, and continue growing the CITY network across the Midwest. In my spare time I explore music production, community finance, and publish Fareed Reads.
Alston Fareed Holding Company LLC keeps CITY™ creative ventures, non-profit initiatives, and digital publishing aligned under one intellectual-property portfolio.
Umbrella IP holding and real-estate entity headquartered in St. Louis, Missouri.
Community-focused agriculture and wellness projects.
Film and pop culture critique — essays, notes, and curated civic reading.
Client-facing wedding cinematography, booking, and collections.
Creative studio linking production, events, and publishing under the CITY™ banner.
Cinematography, field producing, and set support (PA, audio, camera).
Media education, youth mentorship, and civic programming.
Music, screenplays, treatments, and long‑form publishing.
Powered by CITY — creating a personal operating system to achieve goals and a life plan.
Photos at live events — on‑location coverage with galleries, prints, and archives.
Community events, QR-driven activations, and wellness programming.
Films, docs, and shorts with festival and community screenings.
Produced music and video projects with family and friends, laying the groundwork for community-driven storytelling.
Supported the SIUC Student Recreation Center marketing team and student center media crew while enrolled in Cinema & Photography.
Edited Angela Aguayo's short film Death Work (2013), contributing to a powerful meditation on end-of-life labor.
Completed a Bachelor of Arts in Cinema & Photography with an Africana Studies specialization at Southern Illinois University Carbondale.
Embedded with organizers during the Ferguson uprising, filming daily actions that became the short documentary Twelve Days in Ferguson.
Published a feature portrait of Keon Clark—a local East St. Louis resident—for a Pacific Standard story grounding national readers in local context.
Led video production with Eivans Inc., a national Chicago-based wedding studio, capturing intimate celebrations across the Midwest.
Established CITY™ Productions & Publishing LLC as a Midwest video production firm under the Alston Fareed Holding Company LLC umbrella.
Joined Community Television Network as an instructor, leading after-school media labs while touring independent work.
Watch The Deed: Chicago | Tomorrow's Hope
Founded city-non-profit.org to expand media literacy and community storytelling projects in Chicago.
Organized non-profit programming during the COVID-19 pandemic and covered social justice movements across the region while Alston Fareed Holding Company LLC expanded its civic commitments.
Formed City-Pictures and Films LLC to formalize independent film development and event photography under the CITY umbrella.
Formally structured Alston Fareed Holding Company LLC and began pitching a feature-length biography film rooted in CITY™ archives.
Operates CITY™ from downtown St. Louis, delivering video journalism and wedding coverage across the Midwest.
Expanded CITY™ clientele with Silverback Video.
Added more clients, including Orion Photo, while capturing weddings throughout the Midwest.
Expanded LocalWeddingVideo.com with new collections and streamlined booking for CITY™ couples.